Palette
Click any value to copy. Logo colors come in RGB for screen, CMYK for print, and Pantone where known. Surface and text colors match the live UI theme so screen designs stay in sync.
01 ⁄ Logo palette
Logo palette
The only colors allowed inside logo artwork: Primary, Black (K-only), Rich Black, and White.
primaryPine Shadow
AMS pine green. The wordmark colour in the default (Positiv) lockup, and the brand's dark field — Inverterad/Negativ logos sit on it.
AAA · 11.21 : 1
accentAmber Glow
AMS amber. The symbol 'pop' — the hook mark in Positiv and Inverterad. Never used for the wordmark or as a text colour.
blackBlack — K only
Pure K-plate black (100% K, no CMY). The Svart variant, body text, thin strokes, and single-plate print jobs.
blackRichRich Black
Designer rich black (C40 M30 Y30 K100) for print — renders as #000000 on screen. Use for large solid-black fills (the Svart lockup) where flat K-only prints weak.
whiteWhite
The Negativ variant (and the wordmark in Inverterad), reversed out on Pine Shadow or dark imagery.
02 ⁄ Surfaces
Surfaces
Approved backgrounds for the logo and the UI chrome. Sourced from the @fuddfinans/nuxt-vuetify predefined theme; each surface has a paired "on" color for body text.
background-light · lightBackground (light)
AAA · 15.23 : 1
background-dark · darkBackground (dark)
Deep pine — the darkest elevation step. Kept darker than Pine Shadow primary so a primary element stays legible on the dark page. (Logo-on-green themes place the mark on `primary` #1E3B29 directly, matching the guide's field colour.)
AAA · 14.13 : 1
surface-light · lightSurface (light)
AAA · 15.90 : 1
surface-dark · darkSurface (dark)
AAA · 12.14 : 1
surface-variant-light · lightSurface variant (light)
AAA · 14.60 : 1
surface-variant-dark · darkSurface variant (dark)
AA · 5.16 : 1
03 ⁄ Text on surface
Text on surface
Body-text colors paired with each surface — use these in UI, not in logo artwork.
on-primaryOn Primary
Body text when painted over the Pine Shadow primary surface. Cool near-white.
AAA · 11.21 : 1
on-background-light · lightOn Background (light)
AAA · 15.23 : 1
on-background-dark · darkOn Background (dark)
AAA · 14.13 : 1
on-surface-light · lightOn Surface (light)
AAA · 15.90 : 1
on-surface-dark · darkOn Surface (dark)
AAA · 12.14 : 1
on-surface-variant-light · lightOn Surface variant (light)
AAA · 14.60 : 1
on-surface-variant-dark · darkOn Surface variant (dark)
AA · 5.16 : 1
04 ⁄ Other brand colors
Other brand colors
Part of the brand palette for UI, charts, and status messaging. Not allowed in logos.
errorError
warningWarning
infoInfo
successSuccess